About Us

who we are.

Proferlo is a proudly New Zealand-owned furniture company, offering a unique Factory-to-Market model that delivers premium design at affordable prices. With Our own factory and in-house design team, we cut out the middleman to bring you high-quality, modern furniture — without the traditional retail markup.

Every piece is thoughtfully crafted with eco-conscious materials and is certified for 0 formaldehyde emissions, ensuring safer, healthier interiors for Kiwi homes. Whether you’re styling your first flat, upgrading your family space, or designing a commercial fit-out, our team can customise furniture to your style, space, and function. With a focus on clean lines, comfort, and sustainability, Proferlo is changing the way New Zealand shops for furniture — from our factory floor, straight to your door.

Factory to Market Furniture in NZ.

Our factory was founded in 1995 in Guangxi CN, offering a range of home furniture, office furniture, teaching furniture, hotel furniture and commercial furniture. We currently operate two modern production facilities, covering a total area of ~250,000 square meters with more than 1,000 skilled full-time employees. Resulting in an annual output more than of 800,000+ units of furniture.